IPPOLITA continues its brick-and-mortar expansion with a new flagship boutique. Known for its sculptural, eminently wearable jewelry, the brand has taken residence at 721 Madison Avenue. The space, double the size of its previous boutique, is a natural fit for the brand, which opened a flagship boutique in Milan's Montenapoleone district in March of 2022 as well as a boutique in Chicago in late 2020.

The boutique will act not only as a destination for customers to shop the latest jewelry collection, but also as a nod to Rostagno's artistic past; the culmination of this being a highly curated gallery with a Wunderkammer-inspired wall filled with Ippolita's personal collection of art.
This new boutique gives the brand a chance to showcase the craftsmanship and inspiration behind each unique piece Ippolita designs. The space will also offer the open concept selling that has been wildly popular in the Milano and Chicago boutiques. Customers will be able to touch and try on pieces without a glass barrier, allowing them to feel the artist's craft in the jewelry with their own hands.